The Authoritative Guide to Lionels Promotional Outfits 1960 -- 1969 is the only book that catalogs and values the vintage Lionel uncataloged train sets (known in the train world as promotional outfits) by using the best resource possible--original company documents recovered from the Lionel archives. These sets are the golden nuggets of toy trains romantic past--the special sets Lionel made for retailer and promotional firms like Sears Roebuck and Co., Montgomery Ward, J.C. Penney, Spiegel, Western Auto, A&P, Quaker Oats, S&H Green Stamps and others. Complete information on these sets has never existed…until now. Dont miss out on this rare opportunity to discover priceless documentation once lost in time. Its now resurrected in the Authoritative Guide to Lionels Promotional Outfits 1960 -- 1969, and more than 1,500 brilliant color photos and images bring readers back to Christmas morning. Train fans seeking to verify or complete their promotional outfit investments can do so, while determining the value and rarity of their trains. In the process, they can also recall fond childhood memories, which are just as valuable as the trains they own.